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If You Can’t Prove Value, You’ll Always Fight on Price
tors 05 mars
|Webinar
Join Jens P. Edgren to learn how MEDDICC helps you translate features into real business impact, anchor executive-level value, and remove discount pressure before it starts.


Tid och Plats
05 mars 2026 08:30 – 9:00
Webinar
Om Evenemanget
MEDDICC webinar with Jens P Edgren:
If You Can’t Prove Value, You’ll Always Fight on Price
Customers don’t resist price—they resist unclear value. You’ll learn how to translate features into business impact, identify executive-level metrics, and anchor value before discount pressure appears.
Why Jens on this topic
Jens is known for helping sellers move from “great conversations” to commercially undeniable value.
His MEDDICC work focuses on metrics that executives actually defend internally—not fluffy ROI slides.
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