About
Discover the MEDDICC Sales Training program — the definitive online course designed for B2B sales professionals aiming to elevate their strategic sales game. Through a structured, step-by-step approach led by seasoned expert Jens P. Edgren, you’ll refine your ability to deliver high-impact sales pitches and close premium deals. In this sales training you will: 1. Analyse the buyer’s business and decision-making process — Gain deep insight into the economics, stakeholder landscape and pain-points of your customers. 2. Craft a value proposition that stands out — Develop messaging that aligns with real business outcomes and positions you as a trusted advisor. 3. Identify and engage key decision-makers — Map influencers and decision-makers effectively so you speak with the right person at the right time. 4. Anticipate objections and competitive threats — Prepare rebuttals and differentiation strategies that keep you in control. 5. Structure compelling closing conversations — Drive alignment in the final stages and secure commitments that lead to long-term partnerships. 6. Support follow-through and delivery — Ensure successful hand-overs and measurable business impact post-sale. Why this sales training stands out: 1. Fully online, accessible on desktop and mobile so you can learn at your own pace. 2. Practical exercises and real-world B2B scenarios based on current market dynamics. 3. Designed for sales professionals, account executives, managers and business development leaders wanting measurable results. Get started now: Enroll in the program today and transform your approach to strategic B2B sales.
You can also join this program via the mobile app. Go to the app